What Gets Rewarded, Gets Repeated (Part 1) – First and Second Time Guest Gifts

What you celebrate in your church matters… it matters when it comes to evangelism, discipleship and life charge.

Today, I want to challenge you to celebrate the right things and see a greater blessing in those areas of your church.

There is an old leadership principle that says, “That which gets rewarded gets repeated,” and I think that’s true.

In fact, for those of you that are doing the assimilation system like I teach, you are already applying this principle when you send out the gifts to your first time guests. In many ways, that is a way for you to reward them. They have attended once so now you thank them with a handwritten note. You put the gift inside of the handwritten note, and that is a reward. They get a little reward for doing that.

Like when you were a kid and you went to the dentist. They gave you a little reward because you survived the dental cleaning or whatever it might be. Everybody still loves to get a sticker. Everybody still loves to get a gift card. Everybody loves to be rewarded. I do and you do, too. You reward the behavior that you want repeated.

They came for the first time and you reward it. Well, if you work the assimilation system like I teach it, they come back a second time where you reward them again for coming back. You send them another gift and their second-time guest letter following their second visit.

If you’ve done that long enough and with enough experience, you know that from time-to-time people will even write-in on their connection card that they are third-time guests. Now, we don’t actually have a follow-up process for third-time guests. But because you rewarded them the first time, they came back, repeated it. You rewarded them a second time. They came back and you repeated the reward.

Click Here to listen to my FREE audio training on the topic, “What Gets Rewarded, Gets Repeated.”  (hurry, only available til the end of the month)

Your Partner in Ministry,


Posted On: July 16, 2013
Posted as: AssimilationChurch Systems - General

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