Q&A: The 5:100 ratio – A powerful evangelism measurement tool

kerrick_bioThis is Kerrick Thomas – and for the last 12 years I’ve served alongside of Nelson Searcy as Executive Pastor of The Journey Church.  I’m guest blogging today and wanted to share a question I received from a Ministry Director from Dover, Ohio.

Q: “I follow you quite a bit. I’ve read Activate and Fusion. Both great books! Thanks for all the information you have shared.

I have a quick question related to your 5:100 ratio with new people to congregation size. Is that 5 individuals or 5 family units? I’m trying to push our church to identify a number related to how many new people we should expect per week. We are a church of 4,000.”

A: It’s exciting to hear how your church is growing and reaching people! You’re correct there is an important ratio that measures the evangelical temperature of your church. This ratio is 5:100. The goal is to have at least 5 first time guests for every 100 regular attenders you have. At The Journey Church we measure it week to week off of the Sunday service attendance numbers compared to the number of first time guests that week.

Who to measure

There are some different ways to measure it – as long as you are consistent.

  • You can measure just adults.  How many individual adult first time guests did we have compared to individual adults in services that week?
  • Or you could measure including kids.  How many individual first time guests (including kids) did you have to the total attendance that weekend (kids and adults)?
  • You measure the first time guests in individuals and not households just because you are measuring your overall attendance by individuals and not by households.

You are looking for at least 5% of overall attendance being there for the first time.

The importance of this measurement

The reason this measurement is so important is because it is an indication of the evangelistic temperature of the church and whether you are outward focused or are becoming inward focused.  We like keeping this measurement in addition to total first time guests, new believers and baptisms.  It’s also an initial indicator.  You see this number drop before baptisms and decisions and overall attendance.  So – it’s a good early warning system!

When you’re not hitting the 5% mark

One thing to note – it’s okay if you don’t hit 5% every single week.  Don’t beat yourself up over that. The key is over the course of a month are we over 5%?  Over the course of the quarter?  Over the course of the year?  Are we  trending upward over the past as well?

Next Steps

If you are at 5% it’s a sign you are outwardly focused – but for explosive growth you need more than that.  Below 5% you are in danger.

I hope this ratio has given you something to aim toward and refocus your efforts on.

Thank you for being Kingdom Focused!

Kerrick

unnamedP.S. – You can equip more people reach others by giving them the tools they need to invite others to church this Fall. Studies show that 96% of the unchurched in your community would consider coming back to church if only invited!

TODAY ONLY you can pick up my BACK TO CHURCH PACKAGE. Click here to get the Complete Package! Receive The Ignite Seminar ($99.95 value), The New Believers Seminar ($99.95 value) and Reaching Your Community through Servant Evangelism ($39.95 value) PLUS TWO FREE MONTHS of the Renegade Pastors Network for just $99.00!

Click here to get the complete Back to Church Package now! Hurry this opportunity ends TODAY!

Posted On: August 22, 2014
Posted as: Evangelism
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5 Points of Encouragement for Evangelism

kc_imageThis week in gearing up for fall growth, we’ve been focusing on evangelism. Today we’ll take a look at this mission through the eyes of our people. This guest post from KC McCauley, contributor to The Christian Post, addresses the intimidation factor that our members may feel in sharing the Good News and provides 5 ways we can help them move from isolation to infiltration. He specifically addresses student ministry but these points have application for us all. 

Evangelism can be intimidating. You may feel that you’re all alone in the effort. Difficulty increases as feelings of intimidation and inadequacy come from people who are apparently uninterested. This often leads to isolation in evangelism.

Why is it like this? Pastor and evangelist, Greg Laurie, accurately describes this difficulty in evangelism: “There is one thing that both Christians and non-Christians have in common: they are both uptight about evangelism. Non-Christians are uptight about being evangelized, and Christians are uptight about evangelizing.” So, how can we go from isolation to infiltration? How can we move from feeling uptight to starting an uprising? One primary way is to realize that you’re not alone.

Here are five things to help you remember that you’re not alone in your evangelism:

#1. The Spirit Inside You

When we feel intimidated or inadequate in sharing our faith, we must remember that the very presence and power of God is within us—the Holy Spirit. It is his power that enables us to be witnesses for Jesus (cf. Acts 1:8). This understanding gave the apostle Paul the confidence to say, “My speech and my message were not in plausible words of wisdom, but in demonstration of the Spirit and of power, so that your faith might not rest in the wisdom of men but in the power of God” (1 Corinthians 2:4-5). The power and presence of the Holy Spirit within you is greater than any of the evangelistic difficulties before you.

#2. The Church Behind You

As fishers of men (Mark 1:17), we sometimes sit alone on the dock with our line in the water or we’re working together in the deep blue sea for the big catch. Evangelism often has elements of both individual and team sports. But in both cases, evangelism was never intended to be strictly a solo effort. Sure, we have personal one-on-one conversations where we can’t have the assistance of a Pastor or spiritual leader. But such conversations are backed and supported by the church, knowing that there is help in answering difficult questions and encouragement in showing other people how to follow the Lord. Whether we go out by ourselves, two by two (Mark 6:17), or with a large group, we can have confidence knowing that the church is behind us and has our back.

#4 The Future Before You

This generation expects everything to come fast. We’re on the edge of a nervous breakdown if our barista takes longer than two minutes or if we have a weak Wi-Fi signal. And regarding evangelism, we can get discouraged if we don’t see quick conversions. But, don’t worry; it’s OK if they don’t pray with you upon your first conversation. As we see in Scripture, evangelism and conversion are a lot like farming, with a process of planting and watering that lead to the growth that comes from God (cf. 1 Corinthians 3:5-9; Mark 4:26-29). Since I’ve been out of high school, I have seen the fruit of several conversations and circumstances that I don’t even really remember. Whether at church or through social media, former classmates have shared that the one simple conversation during summer school really got them thinking, or that the time I prayed for a group of friends at a funeral really impacted them. The future is before us, and we can have confidence that God will use our evangelism, whether we are planting or watering the seed of the gospel.

To read this post in its entirety, click here.

Your partner in ministry,

Nelson

back to churchP.S. I’d like to help you encourage your people by giving them the tools they need to invite others to church this Fall. Studies show that 96% of the unchurched in your community would consider coming back to church if only invited!

Today and tomorrow only you can pick up my BACK TO CHURCH PACKAGE. Click here to get the Complete Package! Receive The Ignite Seminar ($99.95 value), The New Believers Seminar ($99.95 value) and Reaching Your Community through Servant Evangelism ($39.95 value) PLUS TWO FREE MONTHS of the Renegade Pastors Network for just $99.00!

Click here to get the complete Back to Church Package now! Hurry this opportunity ends TOMORROW, Friday, August 22nd!

Posted On: August 21, 2014
Posted as: Evangelism
0 Comments

Searching for a Web Guru – Know Anyone?

CLI new logo finalI thought I’d reach out to you today and see if you knew someone who might be interested in becoming our new “Web Guru” at Church Leader Insights.

God continues to expand our ministry and we’re looking for someone who is good with web and programming, loves God and loves helping pastors.

It’s a great opportunity for someone to make a big difference.  If you do, please share this blog post and this email below so they can apply.

ns1 at churchleaderinsights.com

Here is an overview of the position: 

Position requires ability to manage daily online projects in a fast-paced team environment. Interacts with sales, customer service and other creative staff. We are seeking tech savvy individuals with knowledge of website and HTML email creation.

Job requirements:
- 2+ years of experience in web and email development
- Bachelor’s Degree or equivalent required
- Willingness to learn and fully utilize InfusionSoft CRM software; Prior experience with InfusionSoft a plus
- Experience developing web applications
- Knowledge of Adobe graphic design software a plus (Photoshop, Illustrator)
- Self-reliant; able to work independently and accept responsibility for projects
- Good communications skills and interpersonal skills
- Strong problem solving skills
- All while serving God and His church

Casual dress, fun, fast growing work environment. Send resume, cover letter, portfolio links and information on your local church involvement (applications without all 4 will not be considered) in word or PDF format – please be as detailed as possible about your online experience and technical skills, experience in managing multiple projects and what sets you apart.

Here’s that email address again:

ns1 at churchleaderinsights.com

Thanks for your help!

Your partner in ministry,

Nelson

P.S. I’d also appreciate your prayers for this new opportunity for our ministry. Thank you for your support and for being a part of the CLI family!

Posted On: August 20, 2014
Posted as: Misc
0 Comments

Back to School, Back to Church – How to Kick-Start Fall Growth

back to churchIf you invite them, they will come.

It’s true that most of the unchurched in your communities are just waiting for their invitation. A recent study showed that more than nine of out 10 of the unchurched said they would come to church if they were invited.

But the question is: How many of your members are inviting others to church? The answer is probably – not many. This same study showed that only 2 percent of church members have invited someone to church in the past year. Only 2 percent!

The reason your members aren’t inviting others is simple – most of them don’t feel equipped to give an invite. They don’t have the tools that will make it easy and comfortable to extend an invitation to their friends, AND be a part of a community outreach.

This fall is your best opportunity this year to mobilize your congregation to reach out to their family, friends, neighbors, co-workers and bring them through your doors to hear the Gospel and become new believers.

This is your chance to reach the 96% of unchurched in your community who would consider coming to your church if only invited.

And that’s why I’ve put together a special discounted package with the THREE resources you need to ramp up for maximum fall growth! It’s our new Back to Church package – your complete tool kit to equip your people to reach as many people as possible for Jesus. See below for more details or click here to learn more!

Soon you will start seeing the normal increase in fall attendance but imagine if each of these members invited 2 more people? This is the time to prepare for exponential growth!

I hope you will take this opportunity to mobilize your congregation and reach your community in a BIG way this fall.

Your partner in ministry,

Nelson

P.S. I want to help you kick start fall growth and reach the 96% of unchurched in your community who would consider coming back to church if only invited.

THIS WEEK ONLY, you can save 88% on my BACK TO CHURCH PACKAGE. Click here to get the Complete Package! Receive The Ignite Seminar ($99.95 value), The New Believers Seminar ($99.95 value) and Reaching Your Community through Servant Evangelism ($39.95 value) PLUS TWO FREE MONTHS of the Renegade Pastors Network for just $99.00!

Click here to get the complete Back to Church Package now! Hurry this opportunity ends FRIDAY, August 22nd!

Posted On: August 19, 2014
Posted as: Evangelism
0 Comments

Serving Someone Else – A Saturday Quote

http://hieropraxis.wpengine.netdna-cdn.com/wp-content/uploads/2012/08/Bunyan-frontis-1862-edition-of-The-Pilgrims-Progress.jpg

“You have not lived today until you have done something for someone who can never repay you.”
- John Bunyan, author of The Pilgrim’s Progress
Posted On: August 16, 2014
Posted as: Leadership
0 Comments

Mobilizing Your People for Ministry with “First-Serve” Opportunities

When it comes to recruiting volunteers, “need” is a nasty, four-letter word. When you tell your people that you need volunteers in a certain area, what they hear is that you haven’t done a thorough job of preparation and stewardship. It also conveys negativity — this must be an area no one wants to work in. Better to think this way: you never need a volunteer; instead, you have an opportunity for someone to serve.

One important way to mobilize people for ministry is to create first-serve opportunities within new ministry positions. The first step to doing this is to identify specific underserved needs in your church. Knowing you need to get more people involved in serving, both for their growth and for God’s glory, start thinking about where you would like new people to serve.

Where is there a need that’s not being met effectively? 

Where is there an opportunity to create something fresh and exciting? 

Examine these areas and weigh their potential as new ministry positions.

Note: clarity is key when it comes to mobilizing people for new opportunities. What exactly needs to be done? How many people do you need, and for how long? With that in mind, here are two things to do when mobilizing people for a need you’ve identified:

Create a one-time opportunity to meet that need. Your first step isn’t to create a whole new ministry; your first step is to create a one-time opportunity to meet the need.

Personally recruit people to serve. Your ability to personally recruit volunteers is one of the most underestimated tools in your arsenal.

unnamedOnce you have identified a need, created a one-time opportunity to meet that need, and personally recruited people to serve, your next step is to cast the vision for continuing the new ministry. I go into all those next steps in my book Connect: How to Double Your Number of Volunteers. And today I have a special opportunity for you – to get a FREE 15-Page Executive Summary of my book ($19.95 value)!

Click here to grab your FREE copy now! (Ends Friday, August 15th!) 

Your partner in ministry,

Nelson

P.S. - In this FREE summary, you’ll receive an overview of the step-by-step system of how to create a culture that attracts, keeps and grows volunteers. You will receive practical insight and tools you need to effectively involve people in ministry.  And you’ll learn how to help people see the importance of serving and how to continually raise up new volunteers.

Click here to get your FREE Executive Book Summary of Connect right now (a $19.95 value)

Hurry – this giveaway ends Friday, August 15th!

Posted On: August 14, 2014
Posted as: Leadership
0 Comments

Join me in Nashville for first RPU – Super Early Bird Ends Friday!

I want to invite you to come back to seminary with me . . . not for three years, but just for three days. pimg

Join me in Nashville next month for a BRAND NEW unique training event – the first-ever Renegade Pastors U.

This is your opportunity to hear from the foremost experts in church growth, church leadership and church health, all in one place! Plus, you’ll get to enjoy the beautiful city of Nashville (the home of country music and great barbecue – what’s not to like?).

You don’t want to miss this lineup of guest speakers. I can assure you – you won’t get this opportunity anywhere else.

I also don’t want you to miss the HUGE Super Early Bird savings by registering now. Click here to register now – the Super Early Bird Rate ends Friday, August 15th!

Speakers 3This is truly a prestigious lineup. If you value church growth and maximizing your ministry – as I know you do – you should become intimately familiar with these speakers and the knowledge that they will share with you at this event. I’m privileged to share the stage with Dr. Gary McIntosh, our resident church growth expert on Donald McGavran; Dr. Thom Rainer from LifeWay Christian Resources, speaking on lessons from his recent book, Autopsy of a Deceased Church: 12 Ways to Keep Yours Alive; Dr. Bob Whitesel on church growth principles from John Wesley; and Stephen Mansfield, bestselling author who is sharing lessons from his new book, Mansfield’s Book of Manly Men. 

But, I must warn you, this event will sell out – space is extremely limited. If you register by August 15, you can save $250.00 and lock in the Super Early Bird rate – the lowest rate that will ever be offered!

Click here to secure your spot NOW. Save $250.00 with the Super Early Bird Rate – hurry this best rate ends THIS Friday, August 15th! Click here to register now!

Your partner in ministry,

Nelson

P.S. Nashville is one of my favorite cities in the world (yes, I’m a huge country music fan). And Tuesday night, Sept. 23, I invite you to join me at one of the city’s treasures – the Grand Ole Opry – for a very special event. Yet another reason to bring your spouse and your team!

Less than 65 seats left – click here to secure your spot now at the brand new, first-ever Renegade Pastors U! Don’t wait – Super Early Bird Rate ends THIS Friday, August 15th!

Posted On: August 13, 2014
Posted as: Leadership
0 Comments

FREE Connect Book Summary Today – Double Your Volunteers

This week, I want to give you a FREE 15-Page Executive Summary of my book “Connect: How to Double Your Number of Volunteers.”

Here’s why – when I first began pastoring, I had a “do-it-myself’ attitude. I was too timid to ask people to volunteer.

But as the church began to grow, I realized I wouldn’t be able to keep my head above water if something didn’t change. So one day I stood before the church and begged for volunteers.

Yes, I begged.

I begged people to serve in our nursery. I begged people to come in and serve during the week with administrative tasks. I begged people to lend a hand in any way possible. I even set up a committee to beg!

That worked fine in the short-term, but as I came to learn, begging isn’t a good long-term strategy . . .

Over time, I learned three key things:

1. I can’t lead a healthy church by myself (nor does God intend me to).

2. If I fail to connect people in significant ministry, I am robbing them of the opportunity to grow.

3. When more people are growing, they are more likely to live out their faith outside the walls of the church – and so reach even more people for Christ.

Those insights have led me to develop a system for getting and keeping volunteers. Beyond my desire to inspire you is a desire to equip you with a nuts-and-bolts system that:

  • Keeps you from doing it yourself
  • Doubles your volunteer base
  • Positions you to reach more people for ChristTo that end, I wrote the book, Connect: How to Double Your Number of Volunteers. And today I want to give you a snapshot of these principles with a FREE 15-Page Executive Summary of my book ($19.95 value)!

Click here to grab your FREE copy now! (Ends Friday, August 15th!) unnamed

So you will never have to beg again!

I’m excited about the opportunity to partner with you in mobilizing the people of your church to serve!

Your partner in ministry,

Nelson

P.S. - In this FREE summary, you’ll receive an overview of the step-by-step system of how to create a culture that attracts, keeps and grows volunteers. You will receive practical insight and tools you need to effectively involve people in ministry.  And you’ll learn how to help people see the importance of serving and how to continually raise up new volunteers.

Click here to get your FREE Executive Book Summary of Connect right now (a $19.95 value)

Hurry – this giveaway ends Friday, August 15th!

 

Posted On: August 12, 2014
Posted as: Leadership
0 Comments

Overcome Skepticism Through Consistency

Most of the people who walk through your door have been burned by church, negative press about the church or by a friend or family member in the name of religion. More than likely, they are skeptical and waiting for you to mess it up. 
 
But when you give your first-time guests a consistent pre-service experience that makes them feel important, their skepticism goes down while their positive impression and curiosity goes up, leaving you in the perfect position to make a real spiritual impact. 
 

There are four primary ways you can influence your guests during the pre-service. By controlling how they are:

  • Greeted
  • Directed
  • Treated
  • Seated

When God entrusts you with first-time guests, you face an incredible responsibility. Creating an environment that makes your first-time guests feel both welcomed and respected is key to winning a return visit and beginning the process of assimilating them well.pimg

I want to help you implement a proven, step-by-step assimilation system that will help you invite First Time Summer Guests to become Second Time Guests, then Regular Attenders, and ultimately Fully Engaged Members of your church!

So, today only, I’m offering you my bestselling, nuts-and-bolts resource, “The Assimilation Seminar”for only $49 – that’s more than HALF OFF (regularly $99.95)!

This three-hour seminar will teach the proven principles that I’ve identified, honed and tested over the last decade (in the church I pastor, The Journey, and over 1,100 coaching alumni churches).

This resource is the ultimate tool to help you close the back door of your church this year and get more people plugged in than ever before! Click to Learn More and Download the Assimilation System. (See the p.s. for more info)

Your partner in ministry,

Nelson

P.S. This resource is the ultimate tool to help you close the back door of your church and get more people plugged in than ever before!

You will learn proven principles that I’ve identified, honed and tested over the past decade (in the church I pastor, The Journey) and from over 1,100 coaching alumni churches.

In this practical, “done for you” resource you will receive:

  1. Assim-collage-web-iconThree hours of training broken down into three easy to manage one-hour segments.  You can transfer these MP3s to your iTunes, media player or listen online.
  2. 25-Page Assimilation Strategy used at The Journey – this one document alone is worth the investment.
  3. Student Guide with fill-in-the-blank notes in a convenient PDF format that you can print and use to follow along, or simply view on your computer or tablet for easy reference.
  4. A Complete Leader’s Guide so that you can take this seminar and train your staff, key leaders and volunteers.  You’ll have everything you need to lead this seminar in your church.
  5. Membership Certificate file used by The Journey Church so you can welcome new members to your church family.
  6. First-Time Guest Email Script - as well as letters, surveys and other follow-up documents to move first-time guests through the Assimilation process
  7. First Response Follow-up Checklist that you and your team can customize and use as a detailed follow-up plan
  8. Sample Connection Card file so you can create your own card to effectively collect information from first-time guests
  9. And much more!

Click Here to Secure The Assimilation Seminar for HALF OFF

Only $49 – Ends TODAY, Monday, August 11th!

Posted On: August 11, 2014
Posted as: Assimilation
0 Comments

Unshakable Faith – A Saturday Quote

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“Faith is a living and unshakable confidence, a belief in the grace of God so assured that a man would die a thousand deaths for its sake.”
- Martin Luther

Posted On: August 09, 2014
Posted as: Misc
0 Comments

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God designed all the parts of the body - both the church body and the physical body - to work together, Healthy Systems, Healthy Churchallowing us to fulfill God's purposes and plans on this earth. And both of those respective bodies function best through well-developed systems.

Nelson Searcy's revised Healthy Systems, Healthy Church E-Book has been updated to include diagnostic questions for you to determine the current health of your church's systems and practical help as you lead your church to greater health and effectiveness. Just complete the form above to receive your FREE copy!


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